Samsung’s Plano HQ Campus Hits the Market After $114M Renovation
A renovated Plano office campus with Samsung, Freddie Mac and Nokia connections enters the market.
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Good morning. A renovated Legacy Central office campus in Plano, where Samsung will establish its North American HQ, is now for sale. The property reflects the suburb’s increasing importance as a corporate hub driven by technology, business expansion and strategic relocations.
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Market Snapshot
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Plano Momentum
Samsung’s New Plano HQ Campus Hits the Market
Legacy Central | Courtesy Visit Plano
Samsung’s future North American headquarters campus in Plano is hitting the market, highlighting the suburb’s continued rise as a major corporate destination in Texas.
By the numbers: JLL has listed three buildings at Plano’s Legacy Central office park totaling 706,395 SF fully leased office campus underwent $114M in renovations completed in 2021 and was previously part of Texas Instruments’ headquarters site.
Samsung’s Texas shift: Samsung plans to move its North American headquarters to 6625 Excellence Way in Plano by the end of the year. The relocation brings leadership closer to the company’s semiconductor operations in Texas, including its manufacturing presence near Austin and its multibillion-dollar investment in Taylor.
Plano’s corporate momentum: Samsung’s move adds to a wave of corporate activity in the suburb. AT&T is relocating its global headquarters to a new 54-acre Plano campus, while the Dallas Stars are exploring plans for a new arena and entertainment district, further strengthening Plano’s business appeal.
Legacy Central attracts attention: The three buildings being marketed are fully leased to tenants including Freddie Mac, Nokia and Seoul-based marketing firm Cheil. The combination of recent upgrades, established tenants and a strategic location makes the property an attractive opportunity for investors seeking stabilized office assets.
Texas Triangle continues to grow: Plano’s expansion reflects a broader trend across the Texas Triangle, where companies are increasingly choosing locations outside traditional downtown districts. Business-friendly policies, talent availability and proximity to technology hubs continue driving corporate investment across the region.
➥ THE TAKEAWAY
The next corporate hub: Samsung’s HQ relocation and the sale of its Legacy Central properties highlight how suburban markets are reshaping Texas’ CRE landscape. As companies prioritize flexibility, modern campuses and strategic locations, cities like Plano are becoming key destinations for long-term corporate growth.
Around Texas
➥ Developer Signorelli is launching the first phase of its 1M SF Commerce District at Valley Ranch near Houston, anchored by New Caney’s first H-E-B and new mixed-use development.
➥ Dallas officials identified a potential new site for 911 operations, fueling plans to relocate key city functions as debates over the future of the aging City Hall resume.
➥ PowerBridge and Liberty Power Innovations are developing the 2-gigawatt Alpha Digital Campus near Pecos, Texas, with dedicated power to support AI-driven data center growth.
➥ Texas awarded a record $114M in LIHTC funding to support 70 affordable housing projects totaling more than 4,400 units, the state's largest allocation to date.
➥ Dallas County received a record 250,000 property tax protests in 2026, extending hearings into September and prompting the appraisal district to expand its hearing capacity.
➥ Dallas leads the nation in hotel construction with 183 projects in the pipeline, fueled by corporate growth, suburban expansion and strong demand for upscale lodging.
Follow the Money
| OFFICEDALLAS Lone Star Funds acquired Dallas’ 457,901 SF Premier Place office tower, adding a recently renovated, tenant-filled property to its real estate portfolio. |
| COMMERCIAL REAL ESTATEFRISCO Dallas-Fort Worth saw strong CRE activity, led by Hobbs Brook’s acquisition of Jerry Jones’ Frisco office tower and several new financings and developments. |
| MULTIFAMILYHOUSTON Nitya Capital sold a 1,000-unit Houston apartment portfolio to Triten Real Estate as the firm navigates multifamily distress and foreclosure pressure in North Texas. |
| DEVELOPMENTAUSTIN Austin approved a key tax district for Endeavor’s 2,600-acre Dog’s Head development, unlocking infrastructure funding for the planned mixed-use community. |
| DEVELOPMENTDFW / AUSTIN / HOUSTON Texas real estate saw major moves as the Mavericks advanced a new arena project, Austin gained its first branded condos and Williams Companies bought its Houston namesake tower. |
📈 CHART OF THE WEEK
Texas metros dominate 2026 housing demand rankings, driven by strong job growth with Dallas-Fort Worth, Houston and Austin leading statewide employment gains.
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