A Research Report

The Case for Forward-Deployed AI in CRE:
Why Leading Firms Are Moving Past DIY AI

Based on the Ollo CRE AI Survey of 100+ commercial real estate professionals, this report shows where AI adoption actually stands and what the firms seeing real ROI are doing differently.

Ollo white paper The Case for Forward-Deployed AI in CRE
  • Where CRE firms are taking AI spending next year, and how few actually trust it with real decisions
  • Which firms are pulling ahead on AI, and which risk getting left behind
  • The move almost no firm has made yet, and why that’s about to change
  • How two CRE firms cut underwriting and reporting time, with before-and-after results

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About the Report

Almost every CRE firm is using AI now. Far fewer have gotten it to deliver what they hoped, and the gap between the two groups is growing.

Drawing on a survey of 100+ CRE professionals, this report looks at where firms are getting stuck, why the usual approaches hit a ceiling, and how a new model called forward-deployed AI is helping firms turn one-off wins into systems that run reliably at scale.

Most CRE firms are using AI. Far fewer have built it into how the business runs. See where your firm stands.

Inside the Report

What You’ll Learn

Where Adoption Really Stands

How CRE firms actually use AI day to day, and the surprising gap between using it and trusting it.

The Widening Size Gap

Which firms are adopting AI fastest, and what the divide means for everyone else.

The Ceiling on DIY AI

Why the in-house “AI person” can only take a firm so far, and where the limits show up.

What Forward-Deployed AI Looks Like

What forward-deployed AI is, how it works, and why so few firms have tried it.

Underwriting at Scale

How a large multifamily operator rethought first-pass underwriting across hundreds of deals a year.

Reporting in a Day, Not Two Weeks

How a national asset manager overhauled a monthly reporting process that ate up hundreds of hours.

“Once firms treat this like infrastructure, it gets built by people who do it full time.”

Co-Founder & CEO, Ollo