At CRE Daily, we believe commercial real estate deserves smarter, sharper, and more transparent coverage. Our editorial team is committed to producing journalism that informs, educates, and empowers the professionals who shape our built environment.
We cover the deals, trends, data, and people that matter most to owners, brokers, investors, and operators—with accuracy, clarity, and independence.
As the leading voice in CRE media, our credibility is core to our brand. The trust we earn from our readers, sources, and partners is grounded in a clear set of editorial values.
Republishing and Source Attribution
CRE Daily regularly surfaces important news and insights from other trusted media outlets across the commercial real estate ecosystem. When we republish or summarize a story originally reported elsewhere, we always include clear attribution in the form of:
- A visible link to the original article
- The name of the original publication
Our goal is to direct readers to the original reporting while adding context, commentary, or curation that helps our audience stay informed. We honor and respect the work of other journalists and publications, and never obscure the source of the story.
Reporting Standards
We adhere to high standards of accuracy, fairness, and accountability. Before publishing, our stories undergo a rigorous editorial process to ensure all facts, quotes, and data points are verified. When we cite a source, we make sure it’s reliable. When we share an opinion, we label it as such. When we get something wrong, we fix it transparently (see Corrections below).
Sourcing: On the Record, On Background, Off the Record
Our default mode when speaking with sources is on the record—meaning the conversation can be quoted and attributed. If a source requests to speak on background or off the record, that must be agreed upon in advance by the reporter. We reserve the right to reject those terms if we believe they compromise the integrity of our reporting.
We do not grant anonymity to sources making accusatory or defamatory claims unless there is an exceptional and verifiable reason, such as credible whistleblower protection.
Corporate Communications
Statements from corporate spokespeople are considered on the record by default and will be attributed by name and title. We generally do not allow anonymity for individuals paid to speak on behalf of companies. If a company attempts to send statements “on background” without prior agreement, those statements may still be attributed.
We do not share interview questions in advance or provide story drafts prior to publication. However, we may reach out for clarifications on quotes or technical accuracy when necessary.
Corrections
If we make a factual error, we own it. We correct inaccuracies clearly and promptly—no matter how small. Corrections are added directly to the story, with a timestamp and note indicating what has been changed and why.
Gifts and Freebies
Our editorial staff does not accept gifts, meals, event tickets, or other perks from sources, companies, or advertisers, unless of minimal value (under $20) and disclosed if relevant. We avoid conflicts of interest that could compromise our reporting—or even the appearance of one.
Disclosures
If there is a potential conflict of interest—financial, familial, or otherwise—it will be disclosed transparently within the story. This applies to both individual writers and the broader CRE Daily organization.
Advertising and Sponsored Content
CRE Daily is supported by advertisers, but our editorial and advertising operations are separate by design. Our newsroom operates independently and does not give preferential treatment to advertisers in coverage decisions.
Branded or sponsored content is clearly labeled and produced by our Creative Studio—a separate team from editorial. These pieces are paid placements and do not reflect the views of our editorial staff.
Editorial Independence
We cover our industry with curiosity, skepticism, and respect—never fear or favor. Whether we’re profiling a rising developer or reporting on a billion-dollar bankruptcy, we hold ourselves to the same standard: report the truth, clearly and fairly.
For questions about our editorial policies, contact:
📧 [email protected]
