- Mid-term stays—ranging from 30 days to 9 months—are moving from experimental to essential in multifamily real estate, helping operators fill vacancies and increase NOI (net operating income).
- Surveyed operators report growing demand from corporate relocations, remote workers, and seasonal renters, with many leveraging professional services to manage logistics and furnishing.
- The biggest barriers to adoption are operational complexity, turnover concerns, and furnishing logistics, but most operators are willing to invest in partners to overcome these challenges.
The New Middle Ground
Facing rising vacancies, increased supply, and shifting renter demands, multifamily operators are rethinking their revenue strategies. Landing’s latest industry report, “Why Multifamily Operators Are Growing Revenue with Mid-Term Stays,” finds that mid-term rentals—defined as stays from 30 days to nine months—are becoming a powerful complement to traditional leases.
The 2025 survey, conducted in partnership with Zogby Analytics, polled 200 multifamily owners and operators across portfolio sizes and regions.
Mid-Terms Gain Momentum
The findings are striking:
- 93% of operators are actively seeking new revenue models,
- 88% say they’re likely to use mid-term stays to reduce vacancy, and
- 75% view them as a long-term growth opportunity.
Operators cite demand from remote workers, corporate relocations, seasonal residents, and renters undergoing home renovations as key drivers.
Colin Gillis, CIO of Passco, reported $245,000 in monthly revenue from mid-terms, saying, “With no upfront capital expenditures, we’re seeing real returns.”
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Barriers—and Solutions
Still, the transition isn’t seamless. Among non-adopters:
- 44% cite uncertainty around demand,
- 38% point to logistical complexity, and
- 33% lack furnishing resources.
Turnover and resident disruption were the most cited concerns, even among larger portfolios. Yet, only 3% saw “no significant benefit” to mid-terms, suggesting hesitance stems more from execution than skepticism.
To ease adoption, operators are seeking turnkey furnishing, compliance support, and proven success models—which turnkey providers like Landing deliver.
Scaling the Strategy
Adoption varies by portfolio size. Nearly 47% of operators with 3,000–10,000 units offer mid-terms extensively—the highest of any group. Among those with 1,000–3,000 units, 95% are interested, though only 21% currently offer at scale.
“We’re above 90% occupancy on every property where we offer mid-terms,” said Josue Garza, President of Property Management at LYND. “To me, that’s where the concerns and doubts resolve themselves.”
Why It Matters
Mid-term stays offer multifamily operators a path to stabilize income amid a cooling market. With vacancy losses costing up to 9% of portfolio revenue in 2024 alone, the ability to capture above-market rent premiums—often $600–$800 higher per unit—is increasingly attractive.
What’s Next
As demand for flexible living continues to grow, so too will the infrastructure and service providers that support it. With 80% of operators reporting tenant inquiries for sub-nine-month leases, the runway for mid-terms is long—and likely permanent.
Landing positions itself not just as a platform, but a full-service partner, offering furnishings, listings, tenant screening, turnover management, and logistics.
For operators, the choice is becoming clearer: adapt or be left behind.
